What’s Green?
It seems like everything these days is striving to be “green.” It’s hard to avoid advertisements and TV commercials publicizing green product features. Some of these claims are genuine and based on third party verification, but many are questionable at best and fraudulent at worst. Is a disposable coffee cup green because it contains 10% post-consumer content? Should we believe an insulation’s claim to be “green” without any proof?
The growth of questionable environmental claims has led to a new dictionary entry, “greenwashing.”
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Green-wash (green’wash’, -wôsh’) – verb: the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or service. From: http://sinsofgreenwashing.org/
Green on Gift 